Agillic

Agillic is a marketing automation platform that helps businesses create, automate and target communication across digital channels. The platform is used for campaigns, segmentation, marketing flows and personalized customer experiences, among other things, where updated customer data and valid consents play an important role.

With the integration between RubiqCloud and Agillic, it becomes possible to synchronize customer profiles, consent status and preferences from RubiqCloud to Agillic. This gives Agillic access to a more up-to-date and valid data foundation, so campaigns, segments and marketing flows can be based on current information.

The integration makes it easier to create a connected process between customer data, consents and marketing automation. When changes in RubiqCloud can be transferred to Agillic, businesses can work faster with relevant and targeted communication based on the customer’s documented choices and preferences.

Benefits of the integration:

  1. Updated data in Agillic: Customer profiles, consent status and preferences from RubiqCloud can be synchronized to Agillic, so campaigns and marketing flows are based on current and valid data.
  2. More targeted marketing flows: When Agillic works with updated information from RubiqCloud, it becomes easier to segment, personalize and tailor communication to the individual customer.
  3. Less manual handling: The integration reduces the need for manual data updates across systems and makes it easier to keep Agillic up to date with changes from RubiqCloud.
  4. Strengthened compliance: By basing communication on documented consents and updated preferences, the business gains a stronger foundation for responsible and compliant marketing.

The integration between RubiqCloud and Agillic therefore gives businesses a stronger foundation for working with marketing automation, where customer data, consents and preferences are more closely connected with campaigns, segments and flows.

Would you like to learn more about how RubiqCloud can be integrated with Agillic? Contact us for a conversation.